Tuesday, December 18, 2012

Day 24

The Children's Aid Society

Growing up in NJ I always knew about this organization, but more on that later :-)

The Children’s Aid Society helps children in poverty to succeed and thrive.  Today Children’s Aid serves New York's neediest children and their families at more than 45 locations in the five boroughs and Westchester County.  Our caring begins even before birth, through prenatal counseling and assistance, and continues through the high school years with college and job preparatory training programs.  All aspects of a child’s development are addressed as he or she grows, from health care to academics to sports and the arts.  And because stable children live in stable families, a host of services are available to parents, including housing assistance, domestic violence counseling and health care access.

As a kid I remember seeing the following commercial many times.  If you want a lesson on a catchy jingle look no further.  To this day I still remember the tune and most of the lyrics!  So this was definitely an effective campaign, albeit it took 30+ years before paying dividends for the charity ;-)




2 comments:

  1. There's a gospel song which says,"He may not come when you want Him but He's right on time." Your 30 years was "right on time"!!! Great story!

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